Part Two
This two part series is for the DIY independent filmmaker who is self-distributing their film and for any filmmaker who wants to help build their reputation. In part one I talked about understanding YouTube as a community and search engine when developing your marketing strategy. Here you will learn that optimizing your videos for YouTube goes beyond choosing the right keywords. While they are critical to your success they are only part of the solution to getting more views for you content. Lets start by restating our goals from part one:
- Increase awareness and interest for your film
- Develop and sustain positive word of mouth
- Build an audience
- Promote yourself (as a director/writer/producer)
